Associated British foods 2011 Report

Been working closely with Conran design Group over the past few mouths and this is the next project I was lucky to be apart of. This one was a lot of fun as I got to record Foley and compose a organic but still inspirational type track which accented and supported the animation throughout.

also see the individual sectors by clicking the link below to see how each sector is different in terms of music and sound design.

http://www.abfreports.co.uk/report_home.htm

Conran Design Group Showreel

I Have been working with Conran Design Group over the past month or so now, and had the pleasure of sound designing and composing their showreel for them. Conran are a very inspirational company and translate that into their work. Along with the Conran slogan "creating momentum", Inspirational later became my sort of buzz words I used when constructing the sound design but most importantly the composition, which was to deliver this quality of the Branding giant. The Music track I created supports the visuals, edited to frame changes and correlates to the many client case studies. Editing and composing the music to picture, much like how the sound design process is constructed helps the viewer to understand what they are experiencing.

Lumacoustics Idents - Sound Design Branding

This short sequences of Lumacoustic Idents were created for a re-branding project by Reuben Armstrong. wanted to deliver a crisp but urban design to match the edgy visual graphics.

Untitled from Jamie Frye on Vimeo.

Storm Over Morocco Animations

This is a excerpt from a documentary about Frank Romano life tales. I provided additional sound design to the animations as well as final mix to this short clip. designing the Four short flash-back sequences for the documentary called Storm Over Morocco was a very time consuming task as they had to mimic the environments, thus helping tell the story of Frank Romano as he describes it. Animated by Reuben Armstrong and illustrations by Fariq Aziz.

RDA Sound Design Branding

Here is a small piece i designed for a moving image designer from london. real fun to do so hope you like. there's 50 SFX in this 9 second clip. layer upon layer.

Flow TV Channel

Flow is a new online TV channel showcasing new and innovative art, vision and sound. Think of it like a blog but with a constant creative stream of art and creative nourishment. Early stages of this new brand so have just been working on some short ad teasers/promotional content to get the buzz going.

More to come from this project as there will be a full 2 minute promotional advert for the channel, which will go into more detail describing what flow is. This really tested my editing and sound design skills on a full Pro Tools HD rig, so I hope you enjoy.

Head In The Cloud Documentary

This is a short teaser of a documentary I sound designed about social networking. I really wanted to experiment with different tones and sounds for a futuristic vibe, but meet with an authentic approach to sound design to provide a complete soundtrack.

The National Gallery Soundscape Project

http://www.nationalgallery.org.uk/learning/inspired-by-the-collection/sound/*/chooseMedia/3/

The National Gallery is collaborating with Ravensbourne College of Design and Communication on 'Transcriptions: Sound’, an innovative new project which involves sound design students producing a three-minute response to a painting of their choice in the Gallery's collection.

My soundscape is a 3-4 minute soundscape piece inspired by the 1708 painting by Jan Weenix entitled "A Deerhound with Dead Game and Implements of the Chase". NG138. I wanted the viewer to experience this scene from the perspective of the heroic dog. I contrasted natural soundscapes with dramatic film-like production, in the form of reversed gun shots, low-frequency oscillations, bass rumble and sonic booms, to place the viewer in the action: from the huntsman’s approach from the right, to the distant hunt and climactic last breaths of the prey.

The renowned Soundscape artist Chris Watson and sound Designer Dave Humphries also joined this project, giving their interpretation of "The Cornfield" by John Constable and "An Alchemist" by Adriaen Van Ostade.

Muffin? Xmas theme Sound Design

muffin? from Reuben Armstrong on Vimeo.

I just produced this for a group of students in about an hour, as they had very little time. they created this animation to launch an online branding campaign, which was a great success and quiet a different way of branding.

I sound designed the animation with a xmas theme, then went on to create a fun but quiet silly composition, which was the aim and brief set. This went on to be featured by the media branding website Turquoise. link below:

http://www.turquoisebranding.com/2010/blogs/12/06/the-creative-market/